Throughout the seven weeks I took a deep dive into the social media world. I learned everything from trends to how to gain more of a following and how to improve one’s social media networks. I chose to focus on a social media strategy for a non-profit organization that has made an impact on me in college called, AIGA or American Institute of Graphic Arts. After doing a more in-depth research of the organization and studying its social media I was able to put together a social media strategy for AIGA that will improve it’s social media presence, gain more members, and target more audiences. I have put together a final pitch for AIGA in a final presentation.
Click the link below to view the final pitch for AIGA: https://view.knowledgevision.com/presentation/278cbe0e9a1549868e6066f85d81bd01
Michaela Ganezer 