“Welcome to my blog! Come along as I navigate the world full of distractions in order to create visual artwork.”
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Creating the Final Interactive Prototype for the Southington App
What is the difference between medium fidelity and high fidelity prototypes? In a previous blog post, I discussed how I created a low-fidelity prototype of my for the town of Southington, CT. This type of prototype did not pay any attention to details and instead focused more on getting my ideas out on paper with… Read more
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User Testing the Southington App
What is user testing? There are many steps when creating a website or even an app. It always includes planning, sketching, wireframes, or low-fidelity prototypes, and now it is all about the user testing. User testing helps to determine how the app, in this case, is functioning so far and what potential users think about… Read more
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Low-Fidelity Prototyping – Southington App
What is a low-fidelity prototype? Creating the app perfectly is still too soon. Instead, creating a much simpler prototype is the next step. A low-fidelity prototype allows for the designer to plan out and give some possibilities of what many of the screens would look like through every little detail and little to color. Graeme… Read more
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User Flowcharts
What is a User Flowchart? Using an app to find the information the user may need for whatever reason needs to be easy to find and in the shortest route possible. A user flowchart allows for a visual representation of that process to help make sure the app flows smoothly with every decision and action… Read more
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Companion App Information Architecture
Web design allows for everything to be large and easy for people to read what they need and have an easy time finding everything. However, when it comes to an app on a phone it becomes more challenging for the obvious reason, the size. More and more people nowadays are always on the go and… Read more
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Website Information Architecture
There is always some kind of plan or outline before a project can begin. Whether it is a painting, a building, or even a website and app there is a basic idea of how everything is organized. Without creating a plan, problems will arise and it can cost thousands and valuable time to fix it… Read more
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App Ideation: Dream Escapes
What is the Ideation Phase? After all the research is done the next step is to come up with solutions, no matter how bad or crazy they are. This is more commonly known as the Ideation Phase. This can become stressful at times since one or a combination of these ideas will be the official… Read more
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The Ideation Phase
We all at some point jump right into the deep end of creating a design of some kind. We add colors, images, and all the bells and whistles that come with a design, and then decide to fix and change it from thereon. While no one wants to admit that we have done this, it… Read more
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The Content Strategy Proposal
Fairmont State University is looking to redesign their website in order to gain more visitors to the site and more enrollment in the university, but to also show that it’s more than doing well in class. They want to show people that they will be able to prepare for success in the classroom and outside… Read more
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Branded Content Strategies: What Can Go Wrong?
Advertising consumes our lives whether we notice it or not. They can be seen on TV, in a film or show, on a website, on social media, or even in a newspaper or magazine, and that’s not even all the places we see or hear ads. However, when it comes to branded content, it brings… Read more
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Belfast City Council Website: Content Analysis Report
The Bernard Marr company prepared a management strategy for the Belfast City Council in order to improve the lives of the people in the city or visiting and improving the city overall. The Marr report stated what the overall goal was and where the company had to put their focus in order to achieve that… Read more
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Content Analysis of African Wildlife Foundation Website
We all look at tons of websites every year. But how do we know if it’s good and everything works well? Sometimes when something like an image or a header looks good on a site there may be a problem within the code itself. I used the Screaming Frog SEO Spider program to audit and… Read more
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Content Strategy vs. Content Marketing: Different, Yet Connected
Over the years, we see thousands if not millions of content a day that are both digital and physical whether it’s on TV, our phones, on a wall somewhere, in a book, or anywhere we are. The process of getting the content out into the world takes not only some time, but also takes the… Read more
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Developing a Content Strategy: Budget, Buy-in and Preparing for Success
Developing a good and successful content strategy for other people to get to know and to eventually be a part of takes some time and planning. Without the proper planning then no one will trust that it will be successful or they will loose too much money. Let’s face it, for many people and businesses… Read more
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Has Content Strategy Changed?
Over time, whether it’s a year, two years, ten years, or more, there’s so much that changes. Technology, people, and businesses, are just some of what really changes. The response to the changes can be good to where people are thriving or it can be the complete opposite. Once changes begin to happen the next… Read more
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My Kind of Content
Content these days can be anything from a written piece to a video showing a product or something of interest. In fact, it’s anything that is physical or, more likely nowadays, it’s digital. I have always been creating content that is both physical and digital. But what exactly is my content? How have I been… Read more
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Redesigning Target’s Website
Taking on the task to redesign or just to design anything, whether it is a new product, a newer model of an existing product, an update of some kind, or even a redesign of a website, can be difficult without the proper tools and methods. To some people it may seem like an easy task… Read more
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Creating a PSA
Reading & Writing: Now that I have completed Tom Schroeppel’s book, The Bare Bones Camera Course for Film and Video and I have reached the end of this course, I realized just how much I have learned. I have recently graduated with a degree in Graphic and Interactive Design, and have mostly learned how to… Read more
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Usability Testing
Usability testing allows for the company, its team, the designers, or whoever is conducting the testing to see first-hand how the users navigate around the site, app, or product. Problems arise all the time, whether it is in the process of creating it or even afterwards throughout its release in an update or new models.… Read more
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Creating the Mini Documentary
Reading & Writing: Creating some type of visual whether it’s a movie, show, PSA, documentary, or anything else involves a lot of work. There’s no right or wrong way to do create one as long as it doesn’t confuse and annoy the audience or else no one will be willing to watch it and it… Read more
Michaela Ganezer 